International Journal of Research in Marketing [E-Journal]
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| ISSN: |
0167-8116 (Druckausgabe) 1873-8001 (E-Journal) |
| EZB-ID: |
3265 |
| ZDB-ID: |
2014002-2 |
| Imprint: |
Elsevier
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| Keywords: |
Wirtschaftswissenschaften Business, Economy and Management - General and Others Business, Economy and Management - International Business & Transnational Corporations Business, Economy and Management - Marketing and Sales Business, Economy and Management - Strategic Management & Business Policy Business, Economy and Management - Trade and Commerce |
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